Panasonic High Definition Plasma Display Th 37ph10 Operating Instructions

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Panasonic Broadcast & Television Systems
Company, Unit of Panasonic Corporation of 
North America 
One Panasonic Way 2A-4
Secaucus, NJ  07094Panasonic Puerto Rico, Inc. 
Ave. 65de Infanteria, Km.9.5
San Gabriel Industrial Park
Carolina, Puerto Rico 00985
PANASONIC PLASMA SCREEN
Limited Warranty
Panasonic Broadcast & Television Systems Company or 
Panasonic Puerto Rico, Inc. (collectively referred to as 
“the Warrantor”) will repair this product and all included 
accessories with new or refurbished parts, free of charge 
in the USA or Puerto Rico, of the original purchase in 
the event of a defect in materials or workmanship as 
follow:
Models or PartsPart
WarrantyLabor
Warranty
Plasma Screen
1 Year1 Year
Carry-in or mail-in service in the USA may be obtained 
during the warranty period by contacting Panasonic 
Broadcast & Television Systems Company Factory 
Servicenter listed in the Service Directory or call toll 
free1-800-526-6610 to locate an authorized Servicenter.
Carry-in or mail-in service in Puerto Rico can be 
obtained during the warranty period by 787-750-5135
This warranty is extended only to the original purchaser 
and is non transferable.  A purchase receipt or other 
proof of date of original purchase will be required before 
warranty service is rendered.
This warranty only covers failures due to defects in 
materials or workmanship, which occur during normal 
use.  The warranty does not cover damage which occur 
in shipment, or failures which are caused by products 
not supplied by the warrantor, or failures which result 
installation, set-up adjustments, improper antenna,inadequate signal pickup, maladjustment of consumer 
controls, improper operation, power line surge, improper 
voltage supply, lighting damage, or service by anyone 
other than an authorized repair facility, or damaged this 
attributable to acts of God.
LIMITS AND  EXCLUSIONS
There are no express warranties except as listed above.
THE WARRANTOR SHALL NOT BE LIABLE FOR 
INCIDENTAL OR CONSEQUENTIAL DAMAGES 
(INCLUDING, WITHOUT LIMITION, DAMAGE 
TO DISCS) RESULTING FROM THE USE OF THIS 
PRODUCT, OR ARISING OUT OF ANY BREACH OF 
THE WARRANTY.  ALL EXPRESS AND IMPLIED 
WARRANTIES, INCLUDING THE WARRANTIES 
OF MERCHANTABILITY AND FITNESS FOR 
PARTICULAR PURPOSE, ARE LIMITED TO THE 
APPLICABLE WARRANTY PERIOD SET FORTH 
ABOVE.
Some states do not allow the exclusion or limitation 
of incidental or consequential damages, or limitations 
on how long an implied warranty lasts, so the above 
exclusions or limitations may nor apply to you. This 
warranty gives you specific legal rights and you may 
other rights, which vary from state to state.
If you have a problem with this product that is not 
handled to your satisfaction, then write the Consumer 
Affairs Department at the Company address indicated 
above.
In the USA
FOR THE NEAREST SERVICE CENTER
1-800-526-6610
Regional Offi ces
 New Jersey
50 Meadowlands Pkwy – 2A4
Secaucus, NJ  07094
201-348-7975 Illinois
1713 N.  Randall – E1-E1
Elgin, IL  60123 
847-468-5270Georgia
1225 Northbrook Pkwy 
Suwanee, GA  30093 
770-338-6855California
3330 Cahuenga Blvd West
Los Angeles, CA  90068
323-436-3505
In Puerto Rico
For service call 787-750-5135 
						

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Panasonic Canada Inc.
Broadcast & Television Systems Division
5770 Ambler Drive, Mississauga, Ontario L4W 2T3
LIMITED WARRANTY STATEMENT
Panasonic Canada Inc. (also known as PCI) warrants this product to be free of
defects in material and workmanship under normal use during the applicable
warranty coverage period described below. PCI agrees to repair, or at its option,
exchange, any part that becomes defective. However, the product must be
purchased and serviced in Canada. The product or part that shows evidence of
defect must be delivered prepaid or carried in to an authorized Panasonic Broadcast
Service Center. This warranty does not cover shipping costs.
The warranty coverage period is one year for both parts and labour beginning with
the date of original end user purchase, subject to the exceptions as stated below.
Repaired or replacement parts supplied during the warranty coverage period carry
the unexpired portion of the original warranty coverage period. Proof of product
purchase is a condition of warranty service. The owner must produce the product
purchase receipt or other satisfactory evidence of date of original purchase.
This warranty does not apply to external appearance items, such as handles, knobs,
safety windows, etc. This warranty does not apply to any part, or parts, of the
product, installed, altered, repaired or misused in any way that, in the opinion of PCI,
affects the reliability of or detracts from the performance of the product.
For products requiring routine preventive maintenance, that maintenance must be
performed in order to maintain warranty coverage.
Serial numbers that have been altered, defaced or removed void this warranty. This
warranty does not cover replacements or repairs necessitated by loss or damage
resulting from any cause beyond the control of PCI.
Marking or retained images (sometimes called “burn-in”) resulting from the display of
fixed images on video display products are not defects and are not covered under
this warranty.
THIS EXPRESS, LIMITED WARRANTY IS IN LIEU OF ALL OTHER
WARRANTIES, EXPRESS OR IMPLIED, INCLUDING ANY IMPLIED
WARRANTIES OF MERCHANTABILITY AND FITNESS FOR A PARTICULAR
PURPOSE. IN NO EVENT WILL PANASONIC CANADA INC. BE LIABLE FOR
ANY SPECIAL, INDIRECT OR CONSEQUENTIAL DAMAGES.
In certain instances, some jurisdictions do not allow the exclusion or limitation of
incidental or consequential damages, or the exclusion of implied warranties, so the
above limitations and exclusions may not be applicable.Warranty Service
If the product needs to be shipped for service, carefully pack (preferably in the
original carton) and enclose a letter, detailing the complaint. Send prepaid and
adequately insured to the local authorized Panasonic Broadcast Service Centre in
your area or to Panasonic Broadcast & Security Systems Service Department, 5770
Ambler Drive, Mississauga, Ontario, L4W 2T3. Shipping to the latter location
requires a return authorization before shipment. No liability is assumed for loss or
damage to the product while in transit.
Item
Video Tape
P2 Cards
Video Heads
D5 Video heads
Maintenance Items
Colour Camera CCD
Imaging Block
LCD/CRT Monitors
* DLP™ Projectors
* LCD Projectors above
2,500 ANSI Lumens
* LCD Projectors below
2,500 ANSI Lumens
Projector Lamps
Plasma Displays
Hard Drive Disk UnitParts
30 days — Replacement only 
(content not covered)
(Content not covered)
1 year or 2,000 hrs. (prorated) Whichever comes first
1 year or 500 hrs. 
Whichever comes first
90 days
2 years
2 years
3 years or 5,000 hrs. 
Whichever comes first
3 years or 2,500 hrs. 
Whichever comes first
3 years or 1,500 hrs. 
Whichever comes first
90 Days or 500 hrs. 
Whichever comes first
1 year (burn-in not covered)
1 year plus balance (if any) of
any original Manufacturer’s
Limited Warranty. 
(Content not covered)Labour
N/A
N/A
1 year or 2,000 hrs. 
Whichever comes first
1 year or 500 hrs. 
Whichever comes first
90 days
1 year
1 year
3 years or 5,000 hrs. 
Whichever comes first
3 years or 2,500 hrs. 
Whichever comes first.
3 years or 1,500 hrs. 
Whichever comes first
90 Days or 500 hrs. 
Whichever comes first.
1 year (burn-in not covered) 
1 year
≥Dust, smoke, rental/staging environment and twenty-four/seven operation, dramatically
decreases the interval between performances of routine preventive maintenance required
to maintain this warranty coverage.
WARRANTY COVERAGE PERIOD EXCEPTIONS 
						

							Panasonic Broadcast & Television Systems Company
Unit of Panasonic Corporation of North America
Executive Offi ce :
One Panasonic Way 4E-7, Secaucus, NJ 07094 (201) 348-7000
EASTERN ZONE : One Panasonic Way 4E-7 Secaucus, NJ 07094 (201) 348-7621
Mid-Atlantic/New England : One Panasonic Way 4E-7 Secaucus, NJ 07094 (201) 348-7621
Southeast Region : 1225 Northbrook Parkway, Ste 1-160 Suwanee GA 30024 (770)338-6835
Central Region : 1707 N Randall Road E1-C-1, Elgin, IL 60123 (847)468-5200
WESTERN ZONE : 3330 Cahuenga Blvd W., Los Angeles, CA 90068 (323) 436-3500
Dallas Region : 6226 Abington Way, Houston, TX 77008 (713) 802-2726
No. CA/Northwest Region : 5870 Stone Ridge, #3, Pleasanton, CA (925) 416-5108
Government Marketing Department : 52 West Gude Drive, Rockville, MD 20850 (301) 738-3840
Panasonic Canada Inc.
5770 Ambler  Drive
Mississauga, Ontario
L4W 2T3Customer’s Record
The model number and serial number of this product can be found on its back cover. You should note this serial number 
in the space provided below and retain this book, plus your purchase receipt, as a permanent record of your purchase 
to aid in identifi cation in the event of theft or loss, and for Warranty Service purposes.
Model Number  Serial Number
©
 2007 Matsushita Electric Industrial Co., Ltd. All Rights Reserved.
Printed in U.S.A.
MBS0307S1047